want to set up shop when the boss, joining some well-known brand is undoubtedly the best choice, but in the process will inevitably encounter various problems, the chain brand, we need to pay attention to what the problem, together with the small series to see!
1, positioning: mass consumption route
the franchisee must first understand, to join us and not profit guarantee.
The basic concept of
shop number not overdo sth.
but stores the number can not be too much. If the store opened more and more, then the scope of each store is bound to become smaller, it means that consumers will be less and less. Competitors increased, but the consumer market did not grow with the number of stores.
3, >: delineation of good location