Risk Averse: Will iOS Become Apple’s Windows XP?

first_imgWhy IoT Apps are Eating Device Interfaces Tags:#Apple#iOS#iOS 6#Windows What it Takes to Build a Highly Secure FinTech … Related Posts Role of Mobile App Analytics In-App Engagementcenter_img david sobotta The Rise and Rise of Mobile Payment Technology Until recently Apple has been on an unstoppable roll. Apple’s iPhones and iPads have been flying off the shelf. But when Apple’s latest quarterly results got a thumbs down from Wall Street, from the market, lots of people started wondering if Apple had lost its mojo.Dan Lyons put it this way here at ReadWrite, “It seems Apple has hit a wall. It’s not just about sales and earnings, but also about innovation. It’s been years since Apple did something truly revolutionary.”A Delicate Balance Of InnovationBut truly revolutionary can also be truly risky. With 75 million iOS devices sold in Q1 of its 2013 fiscal year, Apple’s success is now increasingly all about iOS. To keep the iOS train moving and churning out profits, Apple needs to innovate – but not so much that it scares away the legions of happy iPhone and iPad users.Might iOS, the very product that helped put Apple on top, require risk taking beyond what the new Apple can handle? Current users love iOS – but Apple seems to losing the numbers war to Android.To turn the tide, iOS may need to be re-invented. That often happens to operating systems, but it is not easy to pull off without killing the goose that lays the golden eggs. Other companies have seen inordinately popular operating systems actually hold them back from getting fully behind new and improved versions.The Windows XP ComparisonLook at Microsoft. Windows XP was released on October 25, 2001 and it took until August 2012 before Windows 7 had more users. Windows 8 – given its challenging new interface – might have an even tougher time moving the needle.Windows XP was successful because – as David Johnson, an analyst with Forrester has noted – “It was a very, very good operating system… a superb OS because it removed a lot of pain.” While the Macintosh was often called great, Windows XP was often said to be “good enough” and with inexpensive hardware as a platform, it won the desktop computing war.Windows XP retains a strong hold on many users, to Microsoft’s chagrin. The company would like to see them buying new computers loaded with Windows 8.Is it conceivable that Apple has achieved that magic “good enough” formula with iOS on its current iPhones? People hang onto to their iPhone because it has been a positive experience for them and it works – will that affect Apple’s ability to get the to try something new and presumably better?The iPhone and iOS revolutionized smartphones and tablets much like the Mac popularized graphical user interfaces. Now, in spite of huge Apple numbers, the smartphone and tablet markets are slipping away to Android much like the computer market went to Windows XP.Is iOS Falling Behind?Where does iOS stand today? Erica Ogg at Gigacom argues that while there have lots of releases of iOS, there has been little change.“While iOS has seen six new releases since its debut in 2007, there have been few major changes. The arrival of the App Store in 2008, and push notifications in 2009 were the last big adjustments in how the software works.”John Martellaro, a Mac Observer writer who used to work for me at Apple, recently had this to say in his article, We’ve Changed and Grown. Apple’s iOS Hasn’t:“iOS, now roughly six years old, was designed in an era of much less hardware capability and launched on the small 3.5-inch display of the original iPhone. Now, it’s being pressed into service on ever larger iPhone and also iPad displays. One of the big annoyances is the single foreground app/single window design.”The iPhone is also losing some notable users and influencers, including Steve Wozniak and Robert Scoble. Yet in spite of all this, the number of people who own iPhones and who are planning to switch to another platform remains small. A recent study suggests that the number of iPhone users planning to buy another iPhone has dropped only from 88% to 75%.Why Change Will Be HardIf the iPhone and the iPad are no longer the clear technology leaders, big change seems in order. Ironically, Apple’s loyal customers who still plan to buy a new iPhone might be a hurdle. How much Apple can change iOS without losing the loyalty of those customers?In a recent Ars Technica survey – iPhone users: what does Android have that you want? – 8% said they wanted bigger displays – but 10% said they would never switch from their iPhone.Apple Has Been Here BeforeFinding just the right amount of change in that environment won’t be easy. But Apple has successfully faced this type of pivotal moment before – sometimes even without the help of Steve Jobs. Apple’s history demonstrates a willingness to make technology breaks when needed.Today’s need for innovation while maintaining a satisfied customer base calls for the same boldness that Apple displayed when it moved users from the Apple II line to the Macintosh line, and later from Mac OS9 to Mac OSX and finally to Intel processors. Apple users gave Apple high marks for these difficult transitions.Can Apple Do It Again?But this is a different Apple – and a different, arguably less-forgiving market. As Blackberry and Nokia so clearly demonstrate, things happen quickly in the mobile space, with little room for error.Whether Apple can innovate enough to stem the Android march while keeping current users happy might be the first big test for the new, post-Jobs Apple.Apple still has one key advantage. Apple owns the whole widget, the hardware and the software. In the past it has made the ecosystem change so compelling that loyal customers followed without hesitation. But Google and Microsoft are starting to copy Apple’s whole-widget strategy – and that could make any iOS transition even harder.What’s Next?All things point to Apple making significant changes in iOS in 2013. Most Apple iOS users will follow wherever Apple goes – but that is only half the battle.It all boils down to two things. Does Apple have the vision to make the next version of iOS a true advance? And even if the next iOS is a huge hit among current users, will it be enough to stem the tide toward Android?If Apple can pull off this difficult transition, it could find itself set for another 5 years. If not, it will face increasing pressure from many sides.Image by Fredric Paul.last_img read more

The Art of the Storyboard

first_imgIn the world of digital previsualization, the good old analog storyboard is still an art form in its own right. In this post we share interesting storyboard examples from famous films and directors.Recently a freelance storyboard artist sent me a link to some of her work (see below) and I was struck by the way in which she managed to combine three distinct styles, each conveying such different emotional connotations.This got me thinking about how in the world of digital pre-vis and animatics we might be losing the art of the storyboard in favor of digital means, although I hope we’re not.   In this post, I’ll share three great examples from the long history of the art and craft of the film storyboard.The YardsThe following video is a great behind-the-scenes featurette in which director James Gray (The Yards, We Own The Night) talks through several of his ‘water colour storyboards’ and how they connect to the sequences in the film. Its also a great opportunity to see director of photography Harris Savides’ lighting tests and how they correlate with Gray’s storyboards and the final film.RidleygramsOne of the most famous directors for doodles is Ridley Scott, who started out as a production designer.  He often draws extensive storyboards in all stages of production. In this fascinating vintage (1982) behind the scenes film for Blade Runner you not only get to hear Douglas Trumbull explain the complexities of early optical composites but at about 9:30 minutes in you get to see plenty of Ridley’s famous ‘Ridleygrams’. If you’re curious to see more check out this blog post full of Alien Ridleygrams.Hitchcock – 13 filmsIn this fantastically long blog post, the folks at Filmmaker IQ have collected together some of the storyboard art from 13 of Alfred Hitchcock’s films. It is interesting to see the variety of styles and the level of detail in each of the storyboards. It is also amazing to think that he made 67 films in his career!  Here are a few of my personal favorites:last_img read more

Hotshots hold fort in tight finish to thwart rallying Beermen in Game 1

first_imgView comments PH underwater hockey team aims to make waves in SEA Games PLAY LIST 02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss Panelo: Duterte ‘angry’ with SEA Games hosting hassles Anthony, Stanley Pringle and Moala Tautuaa and TNT KaTropa gunner RR Pogoy completingthe list of candidates—the top five players in the SP derby—from which voters will choose from.Fajardo led the field with an average of 41.4 SPs per game.The scores:MAGNOLIA 99—Lee 18, Sangalang 17, Barroca 17, Jalalon 16, Reavis 12, Melton 11, Ramos 4, Dela Rosa 4, Pascual 0, Brondial 0, Simon 0.SAN MIGUEL 94—Fajardo 35, Cabagnot 18, Santos 13, Pessumal 11, Romeo 8, Ross 5, Ganuelas-Rosser 2, Standhardinger 2, Nabong 0, Lassiter 0.Quarters: 34-30, 52-55, 80-73, 99-94.Sports Related Videospowered by AdSparcRead Next SEA Games hosting troubles anger Duterte Don’t miss out on the latest news and information. Fajardo, who stands to win a record sixth straight Best Player of the Conference award before Game 4 next week, had 35 points and 21 rebounds for San Miguel.Alex Cabagnot had 18 and Arwind Santos 12 points and 15 rebounds for San Miguel, which is shooting to win this tournament for an unprecedented fifth straight time.Fajardo, meanwhile, stayed well ahead of everyone in the statistical points race through the end of the semifinals, giving him the inside track for the BPC.Curiously, the 6-foot-10 center is the only member of the powerhouse San Miguel team tomake the lost of candidates, with NorthPort’s Big Three of SeanADVERTISEMENT Cayetano: Senate, Drilon to be blamed for SEA Games mess “I talked to my players at halftime and told them that we can’t beat San Miguel in an offensive game, and that we can’t stray away from our identity,” coach Chito Victolero said.“I’m happy that they responded to my challenge to play defense in the second half. And we’re able to limit them under a hundred points. And that’s the key.”FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption chargesSPORTSSingapore latest to raise issue on SEA Games food, logisticsThe Hotshots did all the right things in the stretch, surviving June Mar Fajardo’s mammoth game for the psychological edge going into Fridays Game 2.Ian Sangalang had 17 points and 12 rebounds and held his own against Fajardo when the going was roughest as Magnolia, like it did in these Finals last season, also won the series opener. DA eyes importing ‘galunggong’ anewcenter_img Philippine Arena Interchange inaugurated Private companies step in to help SEA Games hosting Magnolia’s defense was at its unflinching best when it mattered and the Hotshots gutted out a 99-94 victory over San Miguel Beer in Game 1 of their PBA Philippine Cup title series on Wednesday night at Smart Araneta Coliseum.ADVERTISEMENT Orphaned high jumper has message to parents: ‘I am special’ LATEST STORIES Duterte wants probe of SEA Games mess Hontiveros presses for security audit of national power grid MOST READlast_img read more